Our Blog - Page 2

Wondering if you need to trademark name and logo combinations for your business? Here’s what you need to know about their differences and why both ultimately matter.

Standing at the crossroads of developing a company and determining if you need a trademark vs. LLC registration? You’ll likely need both, but in a strict order.

Unsurprisingly, your business name is one of your most valuable assets online. Here’s what you need to know about protecting it in domain names or on social media, and how trademarking simplifies the process.

Complete step-by-step guide to registering a trademark with the USPTO. Learn filing requirements, costs, timelines.

Social media creates new trademark challenges, from username squatting to instant impersonation. Learn how platforms complicate trademark protection and what businesses can do to fight back.

Not all competitors use of your trademark is illegal. Learn when comparative advertising and fair use allow others to reference your brand, and when you can take action to use your trademark protection.

Trademark renewals aren’t universal—each country has different deadlines, fees, and requirements. Here’s how to navigate international renewal obligations without losing your rights.

When two businesses use a similar international trademark, a coexistence agreement can prevent costly litigation. Here’s how to protect your services across borders.

When it comes to trademarking a logo, setting a specific color as part of that trademark might cause issues if you go international later. Here’s what you need to know.