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You cannot copyright a business name. How trademarks protect company names and why an LLC, DBA, or domain registration is not enough.

A font on its own rarely qualifies, but your brand name in that font often does. See when stylized lettering counts as a trademark and how to file it.

You can't register a raw idea, but you can protect the name, logo, and slogan behind it. See which protection fits your idea and how to file the trademark part.

Trademark infringement penalties can mean damages, injunctions, attorney fees, and criminal risk for counterfeits. Learn how to lower the risk.

Copyright protects your art the moment you make it, but only registration lets you sue. Learn how to register with the U.S. Copyright Office, the cost, and how to fight theft.

Two businesses can share a name in different industries or states, but not when it confuses customers. When it's allowed and how to protect your name.

You may have common law trademark rights just by using a name in business. The harder question is how far they go, and when registration is the safer move.

Not all designs qualify for trademark protection. Find out which ones do, how to file in color vs. black and white, and what the USPTO looks for.

Where the trademark symbol goes on logos and names, when to use ™, ®, or SM, and how often to show it.