Discover the risks and dangers of failing to register a trademark to understand the value and importance of trademark registration for your brand.

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Protect Your Brand in Italy Through a Simple Process Backed by Certified Local Attorneys
In Italy, you can protect your trademark in two ways: register a European Union Trademark, which covers all 27 member states, or register directly with the Italian Patent and Trademark Office.
Before filing your trademark in Italy, you must evaluate any issues that may arise during the registration process. Our Comprehensive Trademark Study not only lists similar trademarks (graphic and phonetic) that may conflict with yours but also provides you with an Attorney's opinion on the trademark registration possibilities and the class(es) that your goods/services belong to.
Specialized attorneys will file your trademark application in Italy and carry out all the necessary formalities to bring your application for approval and registration. As soon as your trademark is filed, we will send you a filing report that will include the application number and application date. Also, we will send you a scanned copy of the filed application.
Once your trademark application is approved, our attorneys complete all the formalities necessary to obtain the registration certificate in Italy. After the certificate is issued, it is forwarded to your address along with a registration report specifying the registration number, registration date, and any special consideration that should be taken into account in Italy.
Discover how our services help protect and strengthen your brand in Italy.
Check if your trademark is available for registration with our easy-to-use search tool.
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Search .IT DomainsDiscover the risks and dangers of failing to register a trademark to understand the value and importance of trademark registration for your brand.
Discover how national and international trademark registration compare, the pros and cons of each, and which is right for you.
Learn answers to some of the most commonly asked questions on trademark registrations to improve your trademark knowledge.
How can I protect my trademark in Italy?
If I previously filed my trademark in another country, can I claim priority in Italy?
Can my trademark be filed immediately and the Power of Attorney (POA) submitted later?
How long does it take for a trademark to be registered in Italy?
Do I need to provide a Power of Attorney?
What rights do you gain by registering a trademark in Italy?
Yes, if you have a registered trademark in Italy, you have these rights:
If I register my trademark in Italy, will it be protected in other countries?
Registering a trademark in Italy provides protection in both Italy and San Marino.
Does owning a registered trademark in Italy provide me with any legal rights?
In Italy, you don't need to register a trademark to have rights to it. The country follows a first-to-use rule, meaning if you've been using a trademark before someone else registers it, your prior use can protect your rights and even prevent their registration from affecting you.
Who is eligible to challenge my trademark registration in Italy?
Those who can challenge the registration include:
What types of trademarks are not allowed to be registered in Italy?
Yes, certain types of trademarks cannot be registered here:
What is the duration of the opposition period in Italy?
The opposition period starts on the publication date and lasts for three months from that date.
How long is a trademark valid once it has been registered in the country of Italy?
In Italy, a registered trademark is valid for a period of 10 years.
Do I need to use my trademark in Italy before applying for registration?
No, you don't need to use your trademark or plan to use it before applying for registration in this jurisdiction.
Can a registration be canceled in Italy, and if so, under what circumstances?
Yes, you can cancel a registration for the following reasons:
What are the steps involved in the trademark application process in Italy after it has been filed?
The process for a trademark application involves several steps:
What actions are necessary to fulfill the usage requirement for a trademark in Italy?
You need to use the trademark within 5 years from when it was registered. It must be used for business purposes in this area. Simply using it symbolically is not enough.
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