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Complete step-by-step guide to registering a trademark with the USPTO in 2025. Learn filing requirements, costs ($350 base fee), timelines (12-18 months), and maintenance requirements.

Social media creates new trademark challenges, from username squatting to instant impersonation. Learn how platforms complicate trademark protection and what businesses can do to fight back.

Not all competitors use of your trademark is illegal. Learn when comparative advertising and fair use allow others to reference your brand, and when you can take action to use your trademark protection.

Trademark renewals aren’t universal—each country has different deadlines, fees, and requirements. Here’s how to navigate international renewal obligations without losing your rights.

When two businesses use a similar international trademark, a coexistence agreement can prevent costly litigation. Here’s how to protect your services across borders.

When it comes to trademarking a logo, setting a specific color as part of that trademark might cause issues if you go international later. Here’s what you need to know.

Your domain name is practically a part of your trademark strategy, so you need to treat it as such. Here are some challenges you might experience on registering domains as trademarks.

Startups have the highest rates of failure to protect their trademark. Avoid these mistakes if you want to keep your marketing budget intact.

AI might make your job a bit easier, but it also makes it harder to protect your trademark if your competitors use it. Read on to learn why.